Bootcamp attendees enjoying presentations at the 2024 LA Bootcamp

OHO U In-Person Bootcamps

Free, one-day conferences for marketing and web professionals working in higher education. Each day will be a mix of talks and hands-on workshops that you can apply once back on campus.

OHO U

Free Professional Development for Higher Education Marketers

In the last four years, we’ve engaged with more than 3,000 higher education marketing professionals from over 1,000 schools at our OHO U online conferences, senior summits, and webinars.

Beginning this spring, we're excited to share that we'll be hosting four free, in-person OHO U Bootcamps in locations around the country to offer our higher education colleagues a chance to spend a day hearing from and learning from OHO’s strategists and connect with peers at other colleges and universities.

Praise from Bootcamp Attendees

Informative and Inspiring

"This was the most useful professional conference I've ever attended! Informative, inspiring, and overall fantastic. Great content, wonderful people."

Compelling and Impactful

"The OHO Bootcamp was incredibly compelling and impactful. Our team started brainstorming how we can improve our site immediately after every workshop."

Knowledge Enhancing

"This Bootcamp was highly informative and a wonderful experience to enhance your knowledge of digital marketing within the higher education niche. You don't want to miss the opportunity to learn from them!"

Invigorating

"This was my first marketing Bootcamp. I expected to gain more knowledge of current topics in my field, but I also left with an invigorated passion for marketing."
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Professional Development. Always Free for All Attendees.

We believe it is important that all our client partners and colleagues in higher education can improve and advance their skills and expertise. As is the case with all of our OHO U content, our in-person bootcamps are entirely free for all attendees. We’ll bring the snacks, drinks, and presenters – you just need to bring a laptop and a desire to learn from and connect with colleagues.

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Learn From Experienced Strategists

OHO’s strategists bring decades of experience working within and alongside higher education marketing teams. Members of the OHO team will be presenting on a variety of digital marketing, content strategy, and UX topics, and they will also be available to answer questions and guide attendees throughout the Bootcamp.

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In-Depth Workshops

During the Bootcamps, attendees will have the opportunity to break out into small groups to apply learnings from the presentations to their own sites and marketing campaigns to troubleshoot issues they’ve been struggling with or brainstorm new ideas.

The Philadelphia Skyline

Philadelphia, PA – Thursday, April 9

Philadelphia is home to more than 30 colleges and universities, and we're excited to host our first OHO U event in the City of Brotherly Love this year!

Learn More & Register
The New York City skyline

New York City – Tuesday, April 15

Combine the 120+ higher education institutions within the city limits with the hundreds of schools just a short drive away in NJ, CT, PA, RI, and MA, and the second stop on our 2025 In-Person Bootcamp tour is sure to be a great group of higher ed marketing professionals.

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The Houston Skyline

Houston, TX – Tuesday, June 10

We heard from so many OHO U fans that they'd love for us to do a Bootcamp in Texas that we decided to do two! We'll host the first in Houston, home to 14 major colleges and universities. 

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The Dallas skyline

Dallas, TX – Thursday, June 12

We'll finish out our 2025 OHO U Bootcamp tour in Dallas, where higher ed marketing professionals from 38 colleges and universities in the Dallas area will join us for a full day of presentations, networking, and workshops. 

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Bootcamp Structure

Coffee & Networking

Attendees are welcome to arrive a little early to enjoy some coffee and snacks while they connect with their colleagues from other colleges and universities in the area.

Keynote

OHO's founder and managing director, Jason Smith, will welcome attendees and discuss how they can take control of their school's brand narrative.

1st Presentation + Workshop

A member of the OHO team will offer a deep-dive into a topic we're seeing a lot of our clients and colleagues struggle with. Following the presentation, attendees will breakout into groups to apply what they've learned to their own marketing initiatives.

2nd Presentation + Workshop

Another member of the OHO team will offer their insights on another core issue impacting higher ed marketers. Following the presentation, attendees will breakout into groups to apply what they've learned to their own marketing initiatives.
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Stick Around For Cocktail Hour

Not ready to head straight home after Bootcamp? Stick around for complimentary cocktails and an opportunity to network with higher ed marketing professionals from other colleges and universities in your region.